Clarity
Turn complex financial and operating information into clear decisions.
Chief Financial Officer · Istanbul
I turn financial discipline into a platform for better decisions.
With more than 20 years of experience, I connect finance strategy, treasury, governance and operational transformation to support resilient growth and lasting enterprise value.
01
20+ Years in Finance
02
Finance Leadership Across 2 Countries
03
14-month Operating Model Transition
04
2-year Finance and ERP Build
05
4 Selected Transformation Cases
06
Board-level Reporting
01 · About
A finance executive who brings clarity across finance and operations.
Across technology, hospitality, retail and industrial manufacturing, I have treated finance as more than a reporting function. My work connects strategy, cash, investment, operations and governance within one practical decision framework.
In CFO and finance leadership roles, I have helped management teams gain clearer risk visibility, more reliable reporting, stronger accountability and actionable choices. My approach in multi-country and cross-functional environments is calm, direct and accountable.
Courage
Address difficult choices early and focus on outcomes that can endure.
Trust
Build strong teams through transparency, consistency and accountability.
02 · Experience
Experience spanning finance leadership and operating models.
Chief Financial Officer
Ricoh Turkey · Return appointment
- Leadership of the finance strategy, governance and resilient growth agenda.
- Alignment of financial discipline with business priorities and management decisions.
Chief Financial Officer
Karaoğluları A.Ş.
- Design of processes, policies and workflows to support the company’s institutional transition.
- Finance coordination for the B2B platform renewal and new industrial investment preparation.
Chief Financial Officer
Ricoh Turkey
- Stronger alignment across finance management, reporting and commercial priorities.
CFO Turkey & Romania / Finance Manager
Xerox
- Multi-country finance leadership across Türkiye and Romania.
- Transition of the Türkiye operation to a regional shared-service delivery model.
- Restructuring of the dealer and distributor operating model.
Accounting Manager / Chief Accountant
d.ream · Doğuş
- Greenfield design of the finance organisation, processes, chart of accounts and reporting structure.
- End-to-end finance leadership for the ERP integration.
Finance and Accounting Roles
Leroy Merlin · Şişecam · Türk Telekom · Özkan CPA
- Finance and accounting foundation across retail, manufacturing, telecommunications and professional services.
Education
Master’s Degree in Accounting and Auditing – Istanbul University
Bachelor’s Degree in Business Administration – Kocaeli University
03 · Selected Transformations
From greenfield finance design and regional service delivery to governance and investment preparation, each programme is presented through context, role, execution and business value.
03 · Selected Transformations
Turning uncertainty into operating structures that management can use.
01
d.ream · Doğuş
A finance operating model built from the ground up
- Context / Challenge
- A newly established company needed a finance organisation, data structure, control environment and reporting model able to support growth.
- Role
- Finance project lead
- Transformation
- ERP integration, finance organisation, workflows, chart of accounts, management reporting and governance were designed and delivered as one programme.
- Value created
- The programme clarified control ownership, brought management reporting into one structure and established a scalable finance foundation.
- Scope
- Greenfield set-up and ERP
- Duration
- 2 years
- Role
- Finance project lead
- Impact
- Integrated finance foundation
02
Xerox Turkey
Transition to a regional shared-service delivery model
- Context / Challenge
- The Türkiye operation needed to move to a leaner structure without compromising business continuity, financial control or commercial accountability.
- Role
- CFO and transformation programme lead
- Transformation
- The dealer and distributor operating model was restructured, with roles, controls and coordination points aligned to a regional service and operating model.
- Value created
- The transition was completed within the agreed timetable while preserving business continuity and establishing a leaner regional delivery model.
- Scope
- Türkiye operation
- Duration
- 14 months
- Role
- CFO / Programme lead
- Impact
- Controlled model transition
03
Karaoğluları A.Ş.
Building a scalable governance and operating model
- Context / Challenge
- The company needed more measurable and auditable processes while retaining the pace of an entrepreneurial organisation.
- Role
- CFO and corporate transformation lead
- Transformation
- Internal processes, company policies and workflows were established, while the B2B platform renewal was aligned with governance and control priorities.
- Value created
- Clearer accountability and control points created a stronger corporate and digital foundation for growth.
- Scope
- Processes, policies and B2B
- Duration
- Programme period
- Role
- CFO / Transformation lead
- Impact
- Stronger governance
04
New Industrial Investment
Tire plant investment preparation
- Context / Challenge
- A capital-intensive manufacturing concept needed to become a decision-ready investment case covering partnership, incentives, land and funding considerations.
- Role
- Investment assessment lead
- Transformation
- Feasibility, partnership structure, project-based incentives, land allocation and investment assessment were coordinated within one workstream.
- Value created
- Management gained an integrated view of the opportunity, risks and resource requirements to support disciplined capital allocation.
- Scope
- End-to-end investment preparation
- Duration
- Assessment period
- Role
- Process lead
- Impact
- Decision framework
04 · Expertise
Seeing the whole picture from the finance table.
I combine planning, treasury, governance and operating experience to close the gap between strategy and execution.
Finance Leadership
Connect financial priorities to management decisions and measurable performance.
- Finance strategy
- Budgeting and forecasting
- Management reporting
- Performance management
- Profitability analysis
Treasury and Risk
Make liquidity, funding and risk visibility part of the day-to-day decision system.
- Liquidity management
- Foreign exchange risk
- Funding
- Banking relationships
- Working capital
Transformation and Governance
Bring control ownership, processes and reporting together in a scalable structure.
- Finance transformation
- Control environment
- Process design
- Institutionalisation
- Internal control and compliance
Operational Leadership
Align finance, operations and cross-functional teams around shared outcomes.
- Supply chain and logistics
- Order-to-cash
- Cross-functional team leadership
- Multi-country operations
- Change management
Diving
Composure, preparation and focus under pressure.
Motorcycling
Exploration, freedom and learning on the road.
Travel and Nature
Discovering different places, cultures and perspectives.
Everyday Life
Noticing the details, moments and small stories around us.
Leadership reference
A calm, inclusive and supportive leader who continually seeks better ways to improve financial performance in a controlled and transparent environment.
Andrew Mussett ACMA AMCT QFA · LinkedIn recommendation
Executive Profile
A concise, decision-focused executive overview.
Download the two-page English executive profile covering executive summary, core expertise, selected transformations, career timeline, leadership approach, education and contact details.
Download English PDFFor professional connections
A direct conversation about the right agenda.
For finance transformation, investment, board-level collaboration and meaningful professional connections, feel free to get in touch.
contact@servetnamli.com